How to Create a Domain Name
Creating the best possible domain name for your website is highly crucial. It is something that deserves a lot of time and it is no exaggeration to say this. Making the wrong choice may impact your business negatively. Thus, you should get right without making any mistakes. A domain name is an identity on the web, thus it should be easy to find and promote.
This the first thing visitors will see. As such, it should make a positive impression, otherwise, your visitors will go running. While exact match domains are no longer, essential, keywords in your domain will help in your ranking. Here is everything you need to know on how to create a domain name:
Table of Contents
The Kind of Domain
Brand new domain extensions do not just surface. A lot of planning and preparation goes into creating a new domain name to launching it. If it is a country domain such as .uk (United Kingdom) or .be (Belgium), it is often administered by the specific country’s government which appoints an organization to host such domains effectively.
However, if it is a domain like .org or .xxx, it can be handled by a controlled domain system. Once a domain name is approved, there is a robust registration system in the background that allows people to actually buy the domain.
Making a Domain Name Available
Trademark holders offer the chance for a domain to be registered first. As such, they get the opportunity to protect their brand early. This ensures nobody else can use them. There are times when domain become available on an ongoing basis. Anyone one can take their pick on a first-come-first-serve basis.
How to Create Your Domain Name
Visit a domain registrar
This is the most important step on how to create a domain name. By visiting a domain registrar, you will be able to type in the domain name you have thought about and find out whether it is available or it is already in use.
Choose a company that will host your domain
A hosting company will keep your website online every day. The best company to choose is a hosting company or that which provides in –home internet service
Buy a domain name
When it comes to buying a domain name, a majority of people do it through their domain name registrar or their host company.
Transfer your domain
It is advisable to give your host company your new domain name so that it can start the transferring process which will send your domain to your host.
Build a website
Thereafter, you can build a website using a website builder by your host or using a program such as FrontPage.
Choosing Your Domain Name
There are important reasons on why you should choose your domain name is important. But how do you choose the right name during the registration process:
Go for brandable name
Do not choose a generic domain name. Creative brandable name are always better. Remember, when you are creating your domain name, this is how visitors will find you. It is the foundation of your brand. In comparison to a generic name, brandable name is unique and memorable- it stands out from the competition. In order to create a brandable name, make up your own catchy new words ad use domain generators.
Keep It Concise
When it comes to the length of your domain, the shorter, the better. According to research by an entrepreneurial magazine, all top websites have few characters in their domain name. There is a correlation between a domain name and their popularity. As such, you should keep your domain name concise. Aim for six to fourteen characters. But if you cannot find a shorter name, remember to make it brandable.
Easy to spell
One of the most popular websites in the world are easy to spell. For intake, Google and Yahoo are easy to spell. Your visitors should always be able to type your name without a problem. If you have to explain the spelling more than once o that it can be understood, then it is too complicated. Before picking a name, it is always best to ask a few people to spell it, if it becomes challenging, then you can change it beforehand.
Avoid hyphens and numbers
Remember, your domain name should be easy to spell. Therefore, you should avoid hyphen and numbers as they make things even more difficult. Your domain name should be easy to pronounce, so do not let any hyphens and numbers get in the way of that.
Consider using keywords
Using keywords will automatically help in improving your SEO. However, you need to tread carefully here. If you stuff keywords into your domain name then it will be generic. If you use keywords at the beginning of your domain name, it will give you powerful ranking.
Your domain is one of our biggest elements that will define your brand and business for many years to come. Be ready to commit to it because if you decide to change your domain in the future, it will cost you a lot of money and you will have to re-brand and think about your SEO rankings once again. Do not yourself down to one niche thinking you can expand later. When picking your domain name, keep your long-term vision.
Check availability of the name on trademark and social media sites
Before settling on a specific domain name, check to see whether it is available on social media sites if it is trademarked. This is an important step on how to create a domain name as it will help you to have a solid brand name. How? You may ask- well, having the same name across all social networks will help you to build familiarity with your potential visitors. And customers. To avoid any legal issues, stay away from names that are already trademarked.
This is exactly how to create a domain name in the most successful way. Try it!